Braun Ambulances Blog

Braun Demers enhancing Premier Ambulance Experience

August 30, 2018


Here at Braun, our mission is always to deliver on our promise of an “exceptional customer experience from a premium ambulance manufacturer.” As such, we’re always looking for ways to improve our processes for the better. Braun Demers has teamed up with Cincom, a configure-price-quote (CPQ) solution provider, to improve customer experiences and to help standardize our processes throughout sales channels and our dealer network.

Cincom CPQ will allow Braun and Demers accounting, IT, design, engineering, and sales teams to work together to provide quicker results for our ambulance customers, as well as providing more accurate quotes for those looking to purchase ambulances. Cincom CPQ will help us deliver better customer experiences by giving us the ability to send out notifications of events in the system, guided selling capabilities to help our customers choose the right ambulances to meet their needs, and mobile-friendly functionality so that our sales teams can easily access the program in the office, on-site, and on the road, ensuring that our customers get answers quickly.

“Our objective is to provide our dealers with a tool that will greatly simplify their quote process with both Braun and Demers, create a better buyer experience and improve quote and product quality,” explains Alain Brunelle, CEO of Braun Demers. 

“Dealer reps will benefit from a user-friendly tool that allows them to point-and-click to choose and select already-designed product configurations and provide quicker turnaround on quotes with more consistent and accurate pricing,” says Brunelle.

Braun Ambulances and Demers have assembled a team of accounting, IT, sales, and other experts to work closely with Cincom to ensure that the switch to this CPQ program is smooth – this team will work to promote the adoption of new processes regarding the new Cincom CPQ. We hope to roll this feature out in Q2 of 2019.

Braun is a company that provides premium ambulances, so it’s important that we encourage premium experiences to our dealers and end-clients, too. Cincom CPQ will aid us in meeting that goal. For more information regarding this new program, please contact Chad Brown at

Posted by Braun Ambulances

Tagged for: customer service, CPQ, Cincom, customer experience


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